Smart Plant

Challenge: People forget that plants are living things.

The average millennial has killed 7 plants.

 

Insight: Plants are trying to talk to us!

I'm not crazy, recent studies show that plants make inaudible ultrasonic sounds when dehydrated, diseased or under physical stress.

Solution: Miracle grow creates a way for consumers to listen to these sounds. If we could hear the cries of plants, we would look after them.

(Interested in the science - watch this video here or read this article here).

tvscript2.jpg
Device-Recovered.jpg
smartplantdevice.jpg
wisteria.jpg
snakestressed.jpg
Smart-plant-app2-.jpg
Smart-plant-app233.jpg
plantnotification.jpg
plantconversation.jpg